Do you think David Morrell ever envisioned his character on food marketed to children. Then again, I doubt he ever pictured a movie sequel to First Blood considering the ending to the book. In any case I really want to know what a peanut butter cup needs to do to become an “Action Cup”.

What Allee has to say about this:
I love the big yellow phallic looking splat coming out of the gum. I also love that it’s Rambo “Black Flak” bubblegum. What is Black Flak? There’s another thing I love about this packaging. Underneath the black raspberry, where there’s plenty of room to write out the word ‘ artificial’, they chose instead to note that it contains ‘art flavor’.

I’m sorry to see that the action cup and has been eaten but I probably couldn’t have resisted it either.